Sonia daily ahestetic can be defined as rockabilly, a subculture with clear reminds to the 50s, this makes her quite recognisable in her niche hobby market.

Mother of two and seasonal worker she found a way to supplement her income creating accessories for dolls (Blythe).

The logo I designed for her is a illustrative version of herself, being her customer used to see her at the local fairs, it was the simplest way to make her brand instantly recognisable.